PMD/SBMD/Marketing /SMD/Brand Management Job responsibility & Question pattern

PMD/SBMD/Marketing /SMD/Brand Management Job responsibility & Question pattern

Job responsibility:

1. Explore & develop pharmaceutical’s market

2. Formulate & implement business plan for the target market

3. Ensure supply of pharmaceutical products & promotional items to the market

4. Coordinate regulatory activities for product registration

5. Regular communication and coordination with assign markets distributors or offices for product development and regulatory activities.

6. Preparation of packaging materials and required promotional inputs.

7. Selecting new products for registration in the assigned markets.

8. Preparation of market analysis report, strategy, business plan for respective countries and ensures business growth from assigned markets.

9. Undertake all activates for execution of orders.

10. Yearly Marketing Plan

11. Budget Making

12. Brand Management related work

13. Promotional Item design

14. Communication with Healthcare professional

15. Coordination of promotional event

16. Arrangement of Monthly sales meeting

17. Arrangement of conference

18. Market research

19. Market report & monitoring

20. New products market launching all work

21. Field force training

22. Sales review

Question pattern

1. Pharmacology top knowledge

A) Drug class

B) Mechanism of action

C) Side effects

D) Adverse effects

E) Drug interaction

F) Common questions about PPI, NSAID, Antibiotics, Lipid lowering drugs, Neurotransmitter, ADME etc.

2. Basic biopharmaceutics

A) Pharmacodynamics

B) Kinetics

C) Therapeutics Index

3. Brand, sales vs marketing, market, demand, supply, market positioning, market segmentation, pharmaceutical market overview. Product and services. Top brands, Pharma marketing vs consumer marketing etc.

4. Excellent knowledge about regulatory guidelines

5. About company

6. About Products

7. Basic Math

8. Excellent skill in English 

9. Communication power/skill

10. Difference between

11. Abbreviation

12. MCQ

13. IQ

14. FREE WRITING

Previous year question sample:

1. Doctors, Pharmacists different professionals are moving from poor country. Why this problem occurs and suggestion from your end.

2. Someone think soft skill and experience is better than graduate with no experience. Your opinion and discuss Both side?

3. What is TRIPS. What will happen if it is not extended?

4. Mechanism of action of Cefuroxime & why clavulanic acid added to this preparation?

5. Mechanism of action of Paracetamol?

6. Describe the digestive system

7. Define NSAID, PPI, Neurotransmitter, ADME, Plasma half life

8. Describe the Current Bangladesh pharma market

9. Antihistamine, Lipid lowering agent, Antibiotic, Antidaiabetic, Antifungal, Topical medicine, MHRA, DGDA.

10. Describe Insulin

11. Infectious disease name

12.  What is the effective against gram positive & gram-negative bacteria?

13. What are ACE inhibitors?

14. Various vitamins names

15. What is Bioavailability?

16. What is diabetes? Classification, Example of medicine

17. What is hypertension & its medicine name

18. What is antibiotic resistance

19. What is the 4’P of marketing?

20. What is SWOT analysis?

21. What is posology, LD50, Adverse effects, SARS, Tmax, Maintenance Dose, Therapeutic window

22. Pregnancy category

23. Generations of cephalosporines & mechanism of actions

24. Difference between sales and marketing

25. Describe products life cycle

26. Describe anti-ulcerant drugs and its mechanism of actions

27.  first-pass metabolism

28. Glomerular filtration

29. Weakly acidic drugs

30.  loading dose 

31. G protein coupled receptor

32. potent drug

33. GABA-benzodiazepine receptor

34. What is Bacteria ?

35. Differences between Bacteria and Virus.

36. Write down the difference between Gram (+) and Gram (-) bacteria?

37. What is the Gram staining method?

38. How do you perform a Gram staining test?

39. What is the purpose of Gram staining test?

40. What are the major structural differences between Gram positive and Gram-negative bacterial cell walls?

41. Nasal drops, ISO tonic drugs, WFI, Pharmaceuticals packaging, H2 blocker, Surfactant, API, Excipients, Parenteral drugs

42. What is systemic Antacids

43. What is LAL test

44. Oral anticoagulant

45. Different routes of Drug

46. Why do NSAIDs are often Co-administered with PPI?

47. An 'orphan drug' is:

48. Excipient, Tableting Problem, Coating Problem, Granulation, BPR, BMR, Tablet capsule size shape, sometimes potency.

49. Recombinant DNA technology 

50. Vaccine

51. LAL Test 

52. Relationship Quality assurance, Quality control & GMP 

53. Fluidized bed dryer 

54. Atomic absorption spectroscopy 

55. Fluorescence spectroscopy 

56. Pharmacokinetics, Pharmacodynamics, Pharmacology, Bio-pharmaceutics and Bioavailability 

57. Age factors affecting Pharmacokinetic Parameter

58. Routes of administration 

59. Oral, Parenteral and Topical route 

60. Liposomes, Isomers, Probiotics and Polymorphs

PMD/SMD:

1. Doctors, Pharmacists different professionals are moving from poor country. Why this problem occurs and suggestion from your end.

2. Someone think soft skill and experience is better than graduate with no experience. Your opinion and discuss Both side?

3. What is TRIPS. What will happen if it is not extended?

4. Mechanism of action of Cefuroxime & why clavulanic acid added to this preparation?

5. Mechanism of action of Paracetamol?

6. Describe the digestive system

7. Define NSAID, PPI, Neurotransmitter, ADME, Plasma half life

8. Describe the Current Bangladesh pharma market

9. Antihistamine, Lipid lowering agent, Antibiotic, Antidaiabetic, Antifungal, Topical medicine, MHRA, DGDA.

10. Describe Insulin

11. Infectious disease name

12.  What is the effective against gram positive & gram-negative bacteria?

13. What are ACE inhibitors?

14. Various vitamins names

15. What is Bioavailability?

16. What is diabetes? Classification, Example of medicine

17. What is hypertension & its medicine name

18. What is antibiotic resistance

19. What is the 4’P of marketing?

20. What is SWOT analysis?

21. What is posology, LD50, Adverse effects, SARS, Tmax, Maintenance Dose, Therapeutic window

22. Pregnancy category

23. Generations of cephalosporines & mechanism of actions

24. Difference between sales and marketing

25. Describe products life cycle

26. Describe anti-ulcerant drugs and its mechanism of actions

27.  first-pass metabolism

28. Glomerular filtration

29. Weakly acidic drugs

30.  loading dose 

31. G protein coupled receptor

32. potent drug

33. GABA-benzodiazepine receptor

34. What is Bacteria ?

35. Differences between Bacteria and Virus.

36. Write down the difference between Gram (+) and Gram (-) bacteria?

37. What is the Gram staining method?

38. How do you perform a Gram staining test?

39. What is the purpose of Gram staining test?

40. What are the major structural differences between Gram positive and Gram-negative bacterial cell walls?

41. Nasal drops, ISO tonic drugs,WFI,Pharmaceuticals packaging,H2 blocker, Surfactant, API, Excipients, Parenteral drugs

42. What is systemic Antacids

43. What is LAL test

44. Oral anticoagulant

45. Different routes of Drug

46. Why do NSAIDs are often Co-administered with PPI?

47. An 'orphan drug' is:

48. Excipient, Tableting Problem, Coating Problem, Granulation, BPR, BMR, Tablet capsule size shape, sometimes potency.

49. Recombinant DNA technology 

50. Vaccine

511. LAL Test 

52. Relationship Quality assurance, Quality control & GMP 

53. Fluidized bed dryer 

54. Atomic absorption spectroscopy 

55. Fluorescence spectroscopy 

56. Pharmacokinetics, Pharmacodynamics, Pharmacology, Bio-pharmaceutics and Bioavailability 

57. Age factors affecting Pharmacokinetic Parameter

58. Routes of administration 

59. Oral, Parenteral and Topical route 

60. Liposomes, Isomers, Probiotics and Polymorphs

Interview questions:

• Tell me about yourself.

• How did you hear about this role?

• What do you know about our company?

• Why did you leave your last position?

• Why are you looking to leave your current position?

• Why do you want to work here?

• What are your career goals?

• Where do you see yourself in 5 years?

• What do you do outside of work?

• What motivates you?

• How do you define work-life balance?

• What is one word your coworkers would use to describe you?

• Explain product management 

• What’s your approach to product management?

• Tell us about the product(s) you manage.

• Describe a good user interface.

• How do you create a product roadmap?

• How do you develop a product strategy?

• What product development method does your current company follow?

• What is your preferred product development methodology?

• Describe a time when you had to say no to an idea or product.

• Walk me through managing a product feature from conception to launch.

• How do you define a successful product?

• How do you know if a product is well-designed?

• What is one improvement you would implement for our product in your first 3 months?

• What is a major opportunity our company faces in 12-24 months?

• What is a major threat or challenge our company faces in 12-24 months?

• How would you increase the adoption of X feature?

• Our company is looking to expand into X market. What challenges and opportunities do we face?

• Our metrics are down. How would you determine the root cause?

• Tell us about a time you used data to make a decision.

• How do you prioritize resources when you have two important things to do but can’t do them both?

• How would you describe your communication style?

• How do you like to receive feedback?

• How do you like to share feedback?

• Tell us about a time when you failed. What did you learn from it?

• What leadership quality do you value most?

• What’s the best way to work with executives or stakeholders?

• What’s the difference between leadership and management?

• Have you ever disagreed with a teammate? What was the outcome?

• What kinds of people do you like to work with?

• What kind of people do you have trouble working with?

• What do you need from your manager to be successful?

• What is your philosophy about building diverse and equitable product teams?

• How do you foster creativity and innovation on your team?

• Do you have experience working in a remote or hybrid environment?

• How would you face the challenge of managing a team across time zones?

• What are some challenges to working remotely or in a hybrid environment?

• What tools or systems can help remote or hybrid teams manage projects?

• Describe your approach to communication after standard working hours. 

• What do you know about sales trends?

• What Marketing you have learnt in 3 months’ time period

• Marketing industry and rural community colleges how to build up our future growths

• What is difference between Marketing and Strategy?

• How to make future decisions about life achieve growth

• How do you measure the success of any of the marketing campaign or initiative

•  Tell me which company equipment are you using for drug mfg.

• How handling manpower to achieve daily production goal.

•  What is the flow of brand plan?

• What is required parameter to maintain area for drug mfg.

• What is Marketing according to you?

•  Are you proficient using Google Analytics

• How do you price a newly launched product

• Role of digital marketing in Pharma industry

• How AI can impact your job in marketing

• What is your current and expected CTC

• Mechanism of action for Cardiac drugs & Gastro drugs

• what changes were done to improve business number

• And explain about production requirement and work flow

• Current situation of pharma industry.

• What is a Brand development?

• What are beta blockers?

• Difference between syrup and suspension

•  Pharmacology of Cardiovascular drugs

•  How to sell a dairy?

• What is marketing?

• What is sugar syrup?

• What education and current product management certifications do you have? 

• What technical skills make you stand out as a product manager?  

• How would you describe our product to a customer?  

• What tactics, processes, and strategies do you use to manage a product launch?  

• What do you think is the biggest challenge product managers face?  

• How do you determine when a product is well-designed?  

• If you could improve something about our product, what would that be?  

• How do you know which features to include in a product?  

• Can you explain the difference between a product manager and a project manager?  

• Can you describe a successful product you launched as a product manager?  

• How important is competitive analysis to you as a product manager?  

• What activity would you prefer to skip as a product manager?  

• As a product manager, how would you describe your communication skills?  

• Imagine we intended to launch a successor for one of our popular products. How would you make sure the new product is successful?  

• How do you ensure you meet deadlines when you have several tasks to complete?  

• What does Product executive do?

• Suggest a new feature for a product. 

• How would you coordinate a redesign of our product?

• Tell us when you used data to make a product decision. 

• How do you prioritize tasks?

• What’s your approach to communicating project updates across teams?

• Why do you want to work with us?

•  What is the role of AI in product management?

• What’s more important – completing a product on time, or completing a product as planned?

• Where do you see yourself in 5 years?

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